NOT "more than just a brand" or a "lifestyle", I HATE MY DAY JOB's mesage is ironically synonymous for today's tastemakers as FUBU (For Us By Us) was to "hood celebs" in the mid 90's. "We work just like you, we try to stay fly, and we peddle a variety of goods for you to throw your hard earned pennies at if you wish. If you "get it" cool. If not, that's cool too. It's not like this pays our bills anyway."
Edgy graphic tees and sneaker lace locks you can purchase your I HATE MY DAY JOB pieces at UNION on Spring Street or THE REED SPACE down on Orchard. Also be sure to check them out in the STYLE SECTION of the November Issue of TRACE MAGAZINE.
